How to Build a Billion-Dollar Video On Demand (VOD) Website?
Published On February 11th, 2025 How To
Why should billions of revenue be reserved only for giant players like Netflix & Prime Video? What is actually stopping you to build VOD website and being the next big thing in the video streaming space?
As per the recent stats, the global market for video-on-demand is at an all time high and it is all set to clock around 💲250 billion in probably a few years.
And that means, literally every second – There are 1000s of users hitting the ‘play’ button, but on someone else’s platform. Meanwhile, here are some more stats:
👉Wyzowl report indicates that 66% of companies use live action videos,
👉55% use animated videos, and 57% of companies use screen recording videos
👉or digital motion graphics to enhance their VOD and other marketing efforts.
If you are currently not in the game, it is more likely that you are leaving money off the table while someone else reaps what you can sow.
These days, everyone is searching how to build a VOD platform. Indeed, the popularity of on-demand video content has been increasing, and more and more companies adopt it as part of their business models.
Creators on the other hand, are earning money from their video on demand videos through:
🔖audience subscription fee,
🔖rental fees and donations.
Undoubtedly, content is the cornerstone of any platform’s success, but while building VOD websites, it needs to be the right blend of tech, strategy & execution.
And this is the same reason why when many try to create video on demand website, they falter: They have great content, but not the foundation or the infrastructure to support huge volumes of data. And having your own VOD website is not much more than just streaming. It’s about:
👉Owning your audience
👉Controlling your revenue
👉Complete freedom to customize
👉And the liberty to take that leap of faith
To help your business grow and move to the next level, this post will provide information on how to build a billion dollar VOD website. The blueprint is here. Let’s go?
- Fully Customizable
- Lifetime Ownership
- On-Premise/On-Cloud
- 100% White-label
- Zero Revenue Share
- Hire Dedicated Developers
Table of Contents
✅What is a VOD Platform?
A Video-on-demand (VOD) platform is an online video library and a distribution system, which allows viewers access a collection of curated video content at their own comfort, regardless of the viewer location, through the internet.
Building a VOD website enables the optimization of content curation to align with viewer preferences, thereby regulating their consumption patterns.
This presents a lucrative avenue for tailoring offerings to audience interests and subsequently enhancing revenue streams for your enterprise.
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👉Read Also: What is VOD? A Definition of VOD & Its Meaning
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✅Which Industries Are Using VOD Technology
In the contemporary world, VOD or video-on-demand technology has altered and reshaped everything that relates to how digital businesses interact with their customers.
Currently, numerous businesses could be connected with the use of online VOD websites, from media and entertainment to education and enterprise.
Live to VOD is especially popular in industries like sports, fitness, and entertainment, where live streaming of events or sessions is immediately converted into on-demand content to extend the lifecycle of the content and maintain audience engagement.
Therefore, what technologies are available to create video on demand website?
What types of pre-constructed designs or patterns are there and can they offer a model for successfully building a tailored VOD website that can generate a long-term business return?
The following are examples of the possible use cases of such VOD business projects in the industry. Let’s understand one by one.
1. Media & Entertainment
Technology and media websites are always changing due to the prevalence of web-based distribution of video-on-demand content and interactive websites.
The consumption of videos has drastically increased due to video on demand platforms and websites.
- Give early access offers to new releases for loyal subscribers
- You can collaborate with influencers for marketing that’s a plus for both
- Make sure to enable offline downloads for premium content / subscriptions
- Leverage AI to adapt & suggest recommendations based on audiences taste
- Follow the social media trends for viral short videos & brand promotions
- You can also experiment with limited time pay per view workshops
2. Sports
What would it be like to create an independent VOD website for footballers, basketball players, or boxers? The possibilities are actually endless.
In Sports streaming, exclusive sports video content is becoming common among sports clubs and sports streaming broadcasters.
- Give out of box UX by providing VR or 360* viewing experiences
- How about live streaming sessions of top sportspersons?
- Host a dedicated show of match highlights with experts in the panel
- Conducts weekly live streams with both the players & their fans
- You can even also sell merchandise with integrated VOD ads during stream
- Record & publish training videos or tutorials and sell them on the app
3. Fitness
Multiple online VOD websites have been developed to help individuals stay in shape and workout from home supporting great user experience.
If you are a fitness professional, you can create your VOD website and start earning passive income and, rather, proactively with real-time streaming too.
- Personalized workout plans via SVOD always works if marketed correctly
- Host a live group workout sesh & invite people from across the world to join
- You can even upsell exclusive fitness challenges & grow your community
- Start some fitness challenge (like 30 days fat loss) and invite people to join
- Try bundling merchandise or fitness gear to access premium videos anytime
- Regular Q&A sessions with fitness experts will allow you to grow your business
4. Education
VOD is all about transmitting and witnessing videos and images.
In the recent time, Tutors have created VOD websites and started teaching their online courses via VOD websites in an effort to get the best return on their investment i.e. teaching.
- Shoot quality courses on various niches & offer them as courses
- Add features that let students to download lectures for offline viewing
- Make sure to add language based subtitles to break the geographical barriers
- Bring in subject experts for weekly sessions & guidance for learners in the website
- Implement a dashboard where students can see their progress anytime
- Sell crash courses & mini courses like 3 hrs Basics of Digital Marketing
- You can also set up direct teacher x students interactions via VOD website
5. Enterprises
How would it be possible to develop an enterprise VOD business network?
It should be driven by unexplored tendencies and constructed to develop long-lasting revenue streams based on a study of existing designs.
- Use this VOD website to give internal training to your employees
- Join the winning list of brands by launching products online & live
- Maybe take the viewers behind the scenes of brainstorming & more
- Leverage success stories & case study videos to make them vouch for your business
- Try a leadership training series by bringing entrepreneurs & thought leaders
- Have a dedicated section for business learning, press releases, white papers, etc.
6. Religious
Religion’s expanding impact on VOD is likely to come from new educational events such as video-on-demand online courses, events, and live podcasts.
It must be noted that many niche-based VOD websites witnessed an uptick in their audience inflow during the pandemic.
- You can live stream prayer sessions for followers of faith across the world
- Build a bundle of on-demand videos of religious teachings & spiritual sessions
- Launch a deep meditative or yoga sessions inside the VOD website
- Create series of videos & run daily devotional short form video content
- Go beyond just video by hosting podcasts sessions about spirituality
- You can even integrated & encourage donations via the VOD website itself
✅Benefits Of Building Custom VOD Streaming Website
When you build VOD website, it offers some crucial benefits like brand awareness, enhanced scalability, cost and time savings, flexible monetization and convenience.
Are you still wondering if starting a video-on-demand (VOD) website is the right choice for your business? The answer is a resounding yes!
Here are some benefits that can give your brand an edge in the market.
Among others, a VOD platform offers some crucial benefits like brand awareness, enhanced scalability, cost and time savings, flexible monetization and and seamless VOD streaming for your audience’s convenience.
✅Some of the top benefits of building Video on Demand (VOD) website:
- Brand Awareness
- Scalability
- Diminishing The Cost And Time
- Monetization
- Convenience
Let’s see each benefit of creating a VOD website in detail
1. Brand Awareness
There’s no better way to increase brand awareness than developing a VOD content portal. You can share the company’s mission and interact with your target market using videos.
And thanks to VOD, you can expose every part of your brand in a thrilling way-from its values, job process to facilities, and product offerings.
- Be consistent with videos & you can build brand awareness & loyalty
- Display your company culture & the vibe to your audiences easily
- Increase your brand credibility with videos that give a professional touch
- You can reach global audience by taking advantage of localized content
- Have as many video engagement features as possible to make it interactive
2. Scalability
One of the major advantages to build VOD website is its scalability.
New content can be easily uploaded to the medium, regardless of location, time, or cost. You can also rely on real time data to manage and support the audience on a platform that meets their needs.
- Start slow, but be consistent to build your audience base over time
- Initially, you can add content without showing spike in operational costs
- Make sure to adapt to market changes with future & flexible features
- The setup must be strong enough to handle huge volume of audience traffic
- Don’t get stuck into some regions & expand into new markets effortlessly
3. Diminishing The Cost And Time
Furthermore, building a VOD website will help you cut the cost of generating content and the time it takes to do so.
Production and processing of the footage is no longer a limited resource: you may redistribute the recorded information at no further expense.
- Leverage video repurposing across various platforms & formats
- You can reuse the footage in multiple ways to reduce production costs
- And when you choose online streaming, you can also erase the distribution costs
- Ensure to automatically set up the content management system & updates
- Save lots of time by ditching the traditional distribution methods
4. Monetization
It is also possible to build a variety of revenue streams to generate substantial money via a VOD channel. The most obvious approach to begin is to sell a variety of or individual shows or movie streaming.
You may also generate additional advertising on the Internet by focusing on specific groups.
Lastly, there are nearly 10 various video monetization models for monetizing your content using VPlayed’s white-label streaming platform subscriptions, commercials, video streaming/renting, and much more.
- SVOD & AVOD continue to be the top choices for audiences across the world
- But you can also ads strategically for being an additional revenue stream
- Maybe try TVOD too for renting videos for more profits in quick time
- Build partnerships with influencers & promote your content via social media
- You can also try to sell merchandise on social media or from platform itself
5. Convenience
Last but not least, the VOD channel will be very easy for your viewers to use in real-time. They will be able to watch the footage at a leisure time and in the location of their choosing, with their desired gadget.
Moreover, the need for continued swapping on mobile devices or video-streaming services is gradually gaining traction.
- Make sure the format & bitrate resolution is all checked & in place
- Allow users to watch their favorite content from anywhere & in anytime
- Your responsibility to apply transcoding for no or low buffering
- Easy UI always wins. Don’t over complicate the guise of aesthetics.
- Set up offline downloading option & let audience watch at their own leisure
To summarize this section of the blog, we can say that creating a VOD website can bring a variety of advantages to your business, from hosting brands to creating new revenue streams.
✅How to Build the Best Video On Demand Website? -The 10 Step Guide
To build VOD website requires in-depth planning and execution to the core. To ensure that your VOD platforms stands out in a crowded market, we have created this 10 step guide.
As mentioned above, creating a VOD website includes the following steps:
- Selecting a top-class VOD service provider
- Identifying your target audience
- Focusing on improving user experience
- Studying user behavior
- Choosing a suitable revenue model
- Securing your content
- Optimizing for search engines
- Promoting your platform
- Building VOD website
- Continuous improvement
Let’s see each of it – one by one – in detail.
There are several ways you can benefit from and they are:
1. Select a Top-Rated VOD Service Provider
A well reputed Video on Demand service provider will ensure that you build vod website with reliable VOD hosting that functions correctly and delivers content seamlessly to your audience.
2. Identify Your Target Audience
Determine who your target audience is and what they would like to watch on your Video on Demand website. This is crucial because you will be able to deliver niche-based content.
By doing so, you can build a perfect Video on dDemand website that meets the requirements and needs of your targeted audience.
3. Focus on Improving User Experience
Ensure that your website is user-friendly, visually appealing, and that the videos are running without any lag whatsoever.
Finally, as your audience scrolls through your Video on Demand website, ensure that the interface is completely dynamic and that there is no stuttering.
4. Study User Behavior Using Intelligent VOD Analytics
Without a doubt, VOD analytics can provide you with useful insights into how users behave and what they want.
This information can be used to adjust your content strategy in line with your viewership’s preferences and give the end user better satisfaction.
5. Pick a Suitable Revenue Model
When you build vod website choose a monetization model that suits your business goals and aligns with your target audience’s expectations. Popular revenue models include subscriptions, pay-per-view, and advertising.
6. Secure your content
You need to carry out strict measures to protect your own content from unauthorized access, theft or piracy.
This means incorporating digital rights management technologies (DRM) and protocols for secure transmission of the data with encryption.
The VPlayed platform, which already includes high end features with solutions including multiple DRM, AES encryption, SSL certificates etc., would be able to provide the high grade security for the content produced.
7. Optimize for search engines
Implementing best practice for Search Engine Optimisation (SEO) guarantees that your VOD platform and content are detected by search engines and your SEO results page (SERPs) is good.
In addition meta data control and lead capture forms are useful.
8. Promote your platform
Advertise your Video on Demand platform. Publicize it as widely as possible to capture a new type of audience.
This may include focused social media campaigns, paid advertising and endorsement partnerships with popular commentators.
9. Build Your Video-On-Demand Website
After completing the above mentioned steps, it’s high time to create your VOD website.
Make sure that your site is mobile-friendly, has an easy-to-navigate user interface and its security measures are as strong as possible i.e. adhering well with the industry standards.
10. Continuously improve
Routinely review key figures such as viewer engagement, customer retention, earnings. Use data-driven insights both to improve and continuously upgrade your VOD website over time.
Regular digitisation of your content collection, enhanced user interface experience and remaining competitive in the market would lead the trend and stay on top of the competition.
This list is not all you need, but it includes all the elementary and key steps to build VOD website.
Through the 10 steps listed above, you will be able to establish an award-winning VOD website which delivers seamless and satisfying experiences to your target audience.
✅How VPlayed Helps to Start a Successful VOD Business?
Still wondering how to Create a Video on Demand Website? As discussed earlier, to build a VOD platform or VOD website is challenging for several reasons. Why? Because building a video on demand platform needs technical expertise, prior experience, and a team of tech-savvy engineers.
So, instead of building your team, you can outsource the tough task of creating your VOD website to someone with ample experience, like VPlayed.
Let’s find out why VPlayed should be your obvious choice to build your VOD website.
1. 100% Customizable:
VPlayed can help you build a VOD website of your own with fully tailored features suitable to all kinds of video businesses.
While creating a video on demand website, you will have complete control over branding, design and functionality of your website.
Indeed, you can make sure it’s an experience that people will never forget. Users’ trust and engagement follows.
2. 50% Faster Deployment:
VPlayed has one of the fastest implementation times in the industry, with your VOD live 50% quicker than other VOD suppliers.
We know that time is money in this business; therefore VPlayed ensures quicker deployment and running with little or no effort from the client side.
3. 150+ Integrations:
Our platform is harmonious with more than 150 different third-party utilities.
Be it analytics, advertising, social media coverage or payment processing, In either case VPlayed is available to you anytime, anywhere.
4. On Cloud/On-Premises:
Select from the deployment models — It all depends on your own choices, whether our VOD platform is hosted on the cloud or installed at a venue of preference within your server infrastructure for ourselves to support. In either case we are available to you anytime, anywhere.
And if you are thinking about how much does it cost to build a VOD website – Well, it could fall anywhere between$30K – $70K depending on the number of platforms. And the cost could also vary depending on the customizations & aesthetics of how you want your video streaming platform to be.
5. Video Hosting:
VPlayed’s video hosting service ensures that your content is always accessible and available to your audience, with a 99.9% uptime make certain.
Videos can be uploaded and shared beyond without downloading any limits on space or size.
6. Flexible Monetization Models:
Building a video on demand website with VPlayed, gives the choices to choose among several established ways of monetization.
It comprises pay-per-view, subscriptions video on demand (SVOD) and advertising-revenue streams plus sponsorships (AVOD).
No matter how you do it, the platform is built to let you maximize ROI and expand your market for your business.
7. Data-driven OTT Analytics:
With a built-in OTT analytics toolkit in your branded VOD website, you will gain a wealth of data on your audience’s viewing behavior, engagement levels and preferences.
Use these insights to make informed decisions as well as optimize the content strategy for maximum impact.
8. DRM and Security:
At VPlayed, clients’ security is taken seriously.
The VOD platform has multi-DRM solutions and will actively manage. Your content and user data will be encrypted with AES technology, protected by SSL certificates.
Our VOD websites are built to cause no disruptions in your good night’s sleep.
9. HLS Streaming with HTML5 Video Player:
To ensure seamless and robust playback across all devices and platforms, your VOD platform supports HLS streaming through an HTML5 video player.
Thanks to adaptive bitrate streaming, your viewers will not obstruct their enjoyment in case of a poor Internet connection.
✅Key Takeaways On Building a VOD Website
- Leverage multi streaming to increase audience vibe across many platforms
- VPlayed comes with cross platform live streaming capabilities for you to thrive
- Use real-time chat & interactions to keep the viewer retention increasing
- Maximum customizations allows brands to tailor their content accordingly
- Use advanced analytics to take wiser decisions & better strategies for audience
- Build a VOD website that’s devoid of any video buffering or lag in playback
- Experiment with different video monetization models based on the content styles
- Actually, cloud based platforms & solutions make streaming scalability smoother
- Make sure to optimize content & videos for mobile of all sizes (Apple, Android, etc.)
- Integrate AI wherever possible to automate tasks & get done at fastest pace
✅Wrapping Up On How To Build VOD Website
Creating your VOD website in 2025 could be the biggest & best-est step you are going to take for your business this year. Imagine the constant surge of community followers, recurring revenue streams, and joining the big league of video players.
But with so many VOD website builders, how do you choose the one to trust & thrive?
With proven experience of building 1000+ VOD websites & OTT apps for major companies across the globe & having 300+ in house tech team: VPlayed could just be the right fit to realize your dream & to bring it to life.
Any industry that you desire – VPlayed can make it happen. You can launch, scale, and monetize your VOD in just a few weeks. And no better time than now to set things rolling.
So, why settle for less than the better when you can build the best? Time is ticking to take full control of your VOD app, reach audiences across all platforms & nations, and to grow your video streaming business like never before.
No more waiting – May 2025 be the year to build a bespoke VOD website – Right now.
- Request Demo Book a Live, Personalized Demo
- Contact Sales Reach Out to Our OTT Experts
Frequently Asked Questions (FAQ):
A video on demand website is an online web space where video content like movies, TV shows, web series, etc. are demanded by viewers to consume on subscription basis.
Creating a VOD website for your business is easier with the right video streaming provider, as it eases most of the development tasks and helps you reach a wider audience and to achieve monetization benefits.
The key features of a VOD platform are robust security features, flexible content management system,multiple monetization models, powerful content distribution network and simplified user interface.
To launch a video on demand websites takes around 3-5 working weeks for building a Video On Demand website. But it also differs based on the project requirements,time management, budget and business needs.
The average cost for building a VOD platform typically ranges from $15,000 to $30,000. The cost to build a video on demand platform depends on the features list, customization options, team necessities and additional development services.
VOD provides major benefits for businesses like extended viewership, clear-cut user interface, maximized monetization benefits and full-on security features like geographic location, IP restrictions and DRM security.
As far as video on demand is concerned businesses can create and monetize their content with best VOD revenue models including subscription-based video on demand, transactional video on demand, advertising video on demand, pay- per-view catch-up TV, coupons and promotions, and video paywall.
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